Miami, Florida, December 16, 2024, Chainwire
Floki will make his mark on the 2024 World Tennis League (WTL), one of the world's most exciting mixed-gender exhibition tennis tournaments.
This year's event, to be held at Abu Dhabi's Etihad Arena from December 19th to December 22nd, is set to combine world-class tennis with live music and attract millions of fans around the world.
The 2024 WTL includes Alina Sabalenka, Iga Swiatek, Jasmine Paolini, Casper Ruud, Nick Kyrgios, Simona Halep, Stefanos Tsitsipas, Paula Badosa, Andrei Rublev, Elena Rybakina, and Caroline. Garcia, Mira Andreeva, Jordan Thompson, Sumit Nagal, Alexander Shevchenko and Denis Shapovalov. These players are assigned to four different teams as part of the all-play-all-game format: the Kites, Eagles, Falcons, and Hawks.
Floki branding will be prominently displayed throughout the tournament. Branding will take place courtside next to the tram and throughout digital collateral, including LED boards, large screens and backdrops.
The partnership aims to position Floki to a global audience of more than 46.4 million people during last year's event.
In the evening, the Etihad Arena will be transformed into a concert venue, featuring live performances from Bryan Adams, Akon, Anastasia and Sean Paul.
This year's WTL will be broadcast live on Sony (NYSE:) TV and an extensive network of global broadcast partners, ensuring Floki reaches tennis fans around the world.
About the World Tennis League
Now in its third year, the World Tennis League has earned a reputation for an innovative format that combines elite-level tennis with a festival atmosphere. The third edition of WTL is scheduled to take place from 19th to 22nd December 2024 at Etihad Arena in Abu Dhabi, UAE, the premier venue for world-class events. The tournament attracts top tennis talent and millions of fans around the world, making it a featured event on the international sports calendar.
About Floki
Floki is the people's cryptocurrency and the utility token of the Floki ecosystem. Floki is committed to becoming the world's most recognized and used cryptocurrency, with a focus on public service, community, philanthropy, and strategic marketing. With over 490,000 holders worldwide, Floki has already established a strong brand presence. For more information, visit floki.com.
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Contact Community Relations Officer Pedro VidalFLOKIMarketing@floki.com
This article was originally published on Chainwire
